Hyatt Assistant Manager – Digital Marketing 数字传媒副理 in TIANJIN, China

Description:

The Director of Digital Marketing, China is responsible for the strategy and execution of digital marketing and ecommerce activity for the region. This position will support regional Hyatt visibility by developing digital marketing and e commerce programs, with the primary goal being increased conversions and revenue on Hyatt.com as well as the Hyatt App in China. Digital marketing efforts will include: search engine marketing (including PPC and SEO), mobile marketing, display advertising, email marketing, marketing via corporate channels and assisting with strategic social media planning. This position will also oversee e- Commerce activity including the regional oversight of hotel websites, apps and mini-sites (including Simplified Chinese) where applicable.

Qualifications:
The Director of Digital Marketing, China is responsible for the strategy and execution of digital marketing and ecommerce activity for the region. This position will support regional Hyatt visibility by developing digital marketing and e commerce programs, with the primary goal being increased conversions and revenue on Hyatt.com as well as the Hyatt App in China. Digital marketing efforts will include: search engine marketing (including PPC and SEO), mobile marketing, display advertising, email marketing, marketing via corporate channels and assisting with strategic social media planning. This position will also oversee e- Commerce activity including the regional oversight of hotel websites, apps and mini-sites (including Simplified Chinese) where applicable.

Primary Location: CN-12-Tianjin
Organization: Hyatt Regency Tianjin East
Job Level: Full-time
Job: Marketing
Req ID: TIA000294